Fiat 500 Topolino, the people's car that overtook the Volkswagen Beetle
Presented in 1936, the Fiat 500 Topolino was one of the first automobiles developed in Europe intended for the mass motorization of the middle class of the time.
At the dawn of automobile history, few figures were as influential and inspiring as the American Henry Ford. His business model resonated in Europe and companies like Citroën or Volkswagen were based on the principles of “Fordism” when manufacturing cars. Giovanni Agnelli, who had founded Fiat in 1899, […]